Korean Fashion Label H:CONNECT First Store in Singapore

Leading Korean fashion label H:CONNECT has opened its very first Southeast Asia store right here in Singapore at Bugis Junction! A favourite amongst K-pop celebrities, the stylish and contemporary H:CONNECT brand is best known for setting trends in Korea's pop movement.

Visited the store over at Bugis Junction (#01-101) for their launch event! Read on for their store opening promotions!

The brand counts popular K-pop idol, Yoona of Girls’ Generation, as its global brand ambassador and is also known for dressing some of hottest names in the K-pop industry including Girl’s Generation, U-EE, BoA, f(x) and SHINee. Having established a significant following with more than 300 stores across Korea, Taiwan and China, H:CONNECT is looking forward to bringing their signature style of modern and chic pieces for the fashion forward to Singapore. 

“H:CONNECT’s design team in Korea constantly scouts the world’s fashion centers for inspiration as part of our dedication to stay ahead of our customers’ demands for fresh looks and affordable apparel. This is why the brand has earned a dedicated following in Korea and developed strong ties with the Korean pop culture,” said Brian Lee, CEO of Branded Lifestyle Holdings Limited.

“H:CONNECT’s success in Korea has also allowed us to begin a fast-paced expansion into China, and Taiwan. From the stylish streets of Gangnam, to the iconic Taipei 101 in Taiwan and the luxurious International Finance Square in China, H:CONNECT represents the Korean fashion wave reaching the key fashion capitals with Singapore as the starting point for ASEAN.” 

Fall/Winter 2016 Collection
To mark the debut of H:CONNECT in Singapore, the brand will be bringing in more than 500 designs from its latest Fall/Winter 2016 collection. The collection is inspired by three themes - City Dweller, Nostalgic Insta and Athleisure - to cater to the ever-changing lifestyles of the fashion forward customers. In true fast-fashion manner, H:CONNECT Singapore will strive to bring in new designs every week, to ensure that customers have access to the freshest and latest K-fashion styles in Singapore. 

Store Opening Promotions 
- Free Limited Edition H:CONNECT x YOONA Tote for the first 100 customers daily from 28 – 30 October 2016 
- Selected tops will go on sale at S$9.00 from 28 Oct – 30 Oct 
- Play the jigsaw game at the H:CONNECT Singapore store between 28 - 30 October 2016 and stand a chance to walk away with H:CONNECT shopping vouchers 
- Introductory offer for Loyalty Program – approach H:CONNECT staff at the store to find out more 
- Free H:CONNECT candy floss for patrons while stocks last 

xoxo, kaitinghearts

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